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Sterling, Althea J. – Strategic Enrollment Management Quarterly, 2018
Institutions typically invest heavily in the first-year experience to promote persistence, yet colleges are also experiencing a pattern of attrition in the second year. The second year is viewed as a period in which students encounter increasing academic, developmental, and social demands, yet the institution tends to provide less support relative…
Descriptors: Undergraduate Students, Student Experience, Academic Achievement, Academic Persistence
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Langston, Randall; Loreto, David – Strategic Enrollment Management Quarterly, 2017
The field of strategic enrollment management has become increasingly invested in data-informed practices. In 2015, The College at Brockport, State University of New York implemented a recruitment strategy that incorporated both predictive analytics and customer relationship management (CRM) technology. This effort both reduced budget expenditures…
Descriptors: Undergraduate Students, Student Recruitment, Marketing, Enrollment Management
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Gioiosa, Marie Elaine – Strategic Enrollment Management Quarterly, 2017
Students and their families evaluate net price when determining whether they can afford a college. But what affects net price? There are factors, such as instructional inefficiencies, administrative expenses, federal financial aid, and state appropriations, that have been noted in the literature that have an impact on costs and tuition. This study…
Descriptors: Higher Education, Universities, Tuition, Paying for College
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Seifert, Tricia A.; Moore, Kathleen; Beaulieu, Jacqueline; Arnold, Christine H. – Strategic Enrollment Management Quarterly, 2017
In its earliest form, Strategic Enrollment Management (SEM) focused on recruiting students, but soon included a focus on student success, defined in terms of retention and graduation. Several researchers have noted that developing effective student services, as well as establishing strong lines of communications across departments, are key…
Descriptors: Academic Achievement, Enrollment Management, Undergraduate Students, Colleges
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Grachan, Bart – Strategic Enrollment Management Quarterly, 2013
Four-year institutions, as the recipients of community college transfers seeking their baccalaureate degrees, must become more proactive participants in the transfer process and conversation. Currently, enrollment management models and data reporting requirements allow four-year institutions to take a passive approach to the issue of transfer. As…
Descriptors: Strategic Planning, Enrollment Management, Community Colleges, Outreach Programs
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Smith, Clayton; Whiteside, Brenda; Blanchard, Suzanne; Martin, Chris – Strategic Enrollment Management Quarterly, 2013
In this article, the Ontario Committee on Student Affairs and the Ontario Undergraduate Student Alliance partnered to examine the availability and use of international student support services at Ontario universities. Results of the recently administered Ontario Committee on Student Affairs, Canadian Bureau of International Education, and…
Descriptors: Undergraduate Students, Foreign Students, Student Personnel Services, Foreign Countries