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Fulton, Brad R. – Sociological Methods & Research, 2018
Surveys provide a critical source of data for scholars, yet declining response rates are threatening the quality of data being collected. This threat is particularly acute among organizational studies that use key informants--the mean response rate for published studies is 34 percent. This article describes several response enhancing strategies…
Descriptors: Surveys, Response Rates (Questionnaires), Organizations (Groups), Bias