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Templeton, Nathan R.; Ballenger, Julia N.; Thompson, J. Ray – Online Journal of Distance Learning Administration, 2015
The purpose of this descriptive quantitative study was to examine the quality elements of online learning in a regional doctoral program. Utilizing the six quality dimensions of Hathaway's (2009) theory of online learning quality as a framework, the study investigated instructor-learner, learner-learner, learner-content, learner-interface,…
Descriptors: Doctoral Programs, Online Courses, Electronic Learning, Educational Quality
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Bates, Rodger – Online Journal of Distance Learning Administration, 2013
Universities and colleges have been developing institutional continuity plans to protect their ability to function within an environment of increasing uncertainties caused by natural and man-made disasters and events. Within the academic context, distance learning strategies have emerged as critical components for program continuity. This research…
Descriptors: Distance Education, Educational Strategies, Educational Planning, Emergency Programs
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Pan, Cheng-Chang – Online Journal of Distance Learning Administration, 2012
The marketing mix model was applied with a focus on Web media to re-strategize a Web-based Master's program in a southern state university in U.S. The program's existing marketing strategy was examined using the four components of the model: product, price, place, and promotion, in hopes to repackage the program (product) to prospective students…
Descriptors: Web Based Instruction, Virtual Classrooms, Distance Education, Educational Technology
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Meyer, Katrina A.; Jones, Stephanie – Online Journal of Distance Learning Administration, 2011
This study investigates how graduate students experience their university websites, or the institutional "virtual face." The sample included graduate students admitted to online and blended higher education programs at Texas Tech University and the University of Memphis. A total of 42 students provided open-ended answers to questions…
Descriptors: Graduate Students, Student Attitudes, Adult Students, User Needs (Information)