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Language and Education1
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Beard, Roger1
Burrell, Andrew1
Homer, Matt1
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Elementary Education1
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Beard, Roger; Burrell, Andrew; Homer, Matt – Language and Education, 2016
Within research into children's persuasive writing, relatively little work has been done on the writing of advertisements, how such writing develops in the primary school years and the textual features that help to secure this development. Framed within rhetoric, writing and linguistics, an exploratory study was undertaken in which a standardised…
Descriptors: Qualitative Research, Language Usage, Guidelines, Persuasive Discourse