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Snyder, Lisa Gueldenzoph; Shwom, Barbara – Journal of Applied Research for Business Instruction, 2011
Most business communication classes teach students to use a writing process to compose effective documents. Students practice the process by applying it to various types of writing with various purposes-reports, presentations, bad news letters, persuasive memos, etc. However, unless students practice that process in other contexts outside of the…
Descriptors: Business Education, Communication Skills, Speech Communication, Writing Processes
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Fernsten, Linda; Fernsten, Jeffrey – Journal of Applied Research for Business Instruction, 2008
A writing workshop is a pedagogical tool that can create a more productive experience for teachers and students alike. Business students who have used this technique with experienced instructors agree that a well-planned writing workshop can be useful for dispelling writing fears, furthering understanding of business communication skills,…
Descriptors: Business Communication, Writing Strategies, Writing Workshops, Communication Skills