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Panda, Swati; Pandey, Satyendra C.; Bennett, Andrea; Tian, Xiaoguang – International Journal of Educational Management, 2019
Purpose: Given the competitive landscape in the higher education setting, it is important that universities adopt strategies that create competitive advantage for them. Universities must leverage their resources efficiently to address this goal. Creating a positive brand image is one such strategy. The purpose of this paper is to conceptualize…
Descriptors: Marketing, Reputation, Institutional Characteristics, Competition
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Treshchevsky, Yuri; Igolkin, Ivan; Shatalov, Maksim – International Journal of Educational Management, 2019
Purpose: The purpose of this paper is to study the possibilities and potential barriers on the path of internationalization of the educational services market through development of the system of remote education. Design/methodology/approach: In order to determine the influence of development of the system of remote education on the process of…
Descriptors: International Education, Distance Education, Barriers, Educational Development
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Kuznetsov, Nikolai; Usenko, Lyudmila; Ivanova, Olga; Kostoglodova, Elena – International Journal of Educational Management, 2017
Purpose: The purpose of this paper is to evaluate and determine the effectiveness of university education on the economy of various countries. Design/methodology/approach: To determine the necessity and expedience of making provision for the effectiveness of university education on the market economy, this work uses the method of regression and…
Descriptors: Foreign Countries, Comparative Education, Higher Education, Universities
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Tyurina, Yulia; Troyanskaya, Maria – International Journal of Educational Management, 2017
Purpose: The purpose of this paper is to determine the perspectives of increase of effectiveness of university education, related to the use of private educational resources. Design/Methodology/ Approach: In order to determine the dependence of effectiveness of university education on the use of private educational resources, this work uses the…
Descriptors: Private Financial Support, Universities, Higher Education, Human Resources
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Sharma, Kunal; Sood, Deepak; Singh, Amarjeet; Pandit, Pallvi – International Journal of Educational Management, 2010
Purpose: The purpose of the paper is to unravel a strategic architecture for e-learning for a traditional university like Himachal Pradesh University (H.P. University) and provide guidelines as to how to carry the implementation of e-learning for the university of the future. Design/methodology/approach: Getting to the future first is not just…
Descriptors: Foreign Countries, Electronic Learning, Information Management, Institutional Mission