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Showing 61 to 75 of 509 results Save | Export
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Anderson, Mia L. – Communication Teacher, 2018
Courses: Strategic Campaigns, Advertising/Public Relations Campaigns. Objectives: The purpose of this semester-long project is student application of research-based strategic communication strategies and techniques used in executing a professional strategic communication campaign for a client.
Descriptors: Communications, Advertising, Public Relations, Communication Strategies
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Seiter, John S.; Gass, Robert H.; Seiter, Christian R. – Communication Teacher, 2018
Courses: Persuasion, Compliance Gaining. Objectives: In this single-class activity, based loosely on the video-game sensation Pokémon GO, students learn about, enact, and "capture" a variety of compliance-gaining tactics. Along the way, they gain awareness of various approaches to persuasion, the implications of using such approaches,…
Descriptors: Persuasive Discourse, Class Activities, Video Games, Compliance (Psychology)
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Gatchet, Roger Davis; Gatchet, Amanda Davis; Farquhar, Zoe C. – Communication Teacher, 2018
Courses: Communication Theory, Nonverbal Communication, Public Speaking. Objective: At the end of this activity, students should be able to define key components of expectancy violations theory and apply the theory to analyze violations that occurred in Clint Eastwood's speech at the 2012 Republican National Convention.
Descriptors: Audiences, Speeches, Conferences (Gatherings), Nonverbal Communication
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Sutton, Jeannette N.; Kaufmann, Renee – Communication Teacher, 2018
Course: This assignment is a unit activity designed for use in a skills-focused undergraduate public relations, organizational communication, or crisis communication course. Objective: The goal of this activity is to increase students' understanding and ability to apply message design concepts in an unfamiliar context. Students will work…
Descriptors: Undergraduate Students, Public Relations, Crisis Management, Organizational Communication
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Rustic, Amy E.; Wood, Jennifer K. – Communication Teacher, 2018
Courses: This semester-long collaboration occurs in an introductory public-speaking course, but could be applied to other communication courses that emphasize research and information literacy skills. Objectives: This semester-long collaboration between a communication professor and campus librarian is designed to increase the information literacy…
Descriptors: Information Literacy, Public Speaking, Research Skills, Communications
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Pyle, Andrew S. – Communication Teacher, 2018
Courses: This unit activity is intended for public relations (PR), crisis communication, or journalism courses. Objectives: The purpose is to equip future PR professionals with critical thinking skills and experience to manage crises. Students demonstrate mastery in two ways: by crafting clear crisis response messages and materials in a narrow…
Descriptors: Public Relations, Peace, Communication Strategies, Critical Thinking
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Alexander, Alicia; Liu, Min – Communication Teacher, 2018
Courses: This three-part semester-long assignment was designed for an undergraduate course in interracial communication. While interracial communication is the primary focus of this assignment, it could easily be adapted to a variety of courses focused on diversity with the goals of improving communication and connectedness among members of other…
Descriptors: Undergraduate Students, Interpersonal Communication, Intercultural Communication, Racial Relations
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Kauffman, James; Kornberg, Josh – Communication Teacher, 2018
Courses: Interpersonal Communication, Relational Communication Objective: This article teaches students to explain and evaluate Knapp's Relational Staircase Model through the creation of personalized greeting cards for each relational stage. The in-class activity encourages students to be creative and succinct in capturing the essence of an…
Descriptors: Interpersonal Communication, Commercial Art, Visual Arts, Learning Activities
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Hatfield, Elizabeth Fish – Communication Teacher, 2018
Course: Interpersonal Communication. Objective: This semester-long approach utilizes weekly podcasts to engage students in narrative learning. Students evaluate podcast narratives and apply interpersonal communication concepts and theories through structured and unstructured learning activities.
Descriptors: Interpersonal Communication, Audio Equipment, Narration, Course Descriptions
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Styer, Meridith I.; Anderson, Lindsey B.; Nichols, Annie Laurie – Communication Teacher, 2018
Courses: Basic communication course. Objectives: Using the Ally, Advocate, Activist framework in a basic communication course will help students apply course concepts to their lives and communities. This framework helps students practice civic engagement while mastering the skills that are typically tested for assessment purposes in the basic…
Descriptors: Advocacy, Activism, Citizen Participation, Communication Skills
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Nicolini, Kristine M. – Communication Teacher, 2018
Courses: Small group communication and advanced group dynamics. Objectives: After completing this single-class activity, students should be able to: (1) evaluate successful communication characteristics that enhance the group's ability to achieve specific goals; (2) identify small group communication barriers; and (3) develop strategies to…
Descriptors: Group Dynamics, Small Group Instruction, Teamwork, Models
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Owlett, Jennifer – Communication Teacher, 2018
This single-class activity expands current literature on person-centered messages by providing attention to message quality in mediated contexts. Students begin the activity by reviewing a hypothetical scenario in which a friend has posted about a family death loss on social media. After reviewing this scenario, students then create sample…
Descriptors: Grief, Computer Mediated Communication, Death, Social Media
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Helens-Hart, Rose – Communication Teacher, 2018
Negative self-talk and appraisals of self-efficacy can damage students' abilities to do well in college and lead to self-fulfilling prophesies where students fail to meet their academic and professional potentials. This multi-class activity uses appreciative coaching to help students utilize a positive mindset and achieve academic and professional…
Descriptors: Academic Achievement, Faculty Development, Coaching (Performance), Speech Communication
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Lawless, Brandi – Communication Teacher, 2018
Courses: Intercultural Communication, Argumentation and Advocacy, Communication and Education. Objectives: This activity is designed to help students to problem-pose and think critically about policies/laws that influence education. Students will be exposed to U.S. policy and will be able to articulate a critical dissent of such documents.
Descriptors: Minority Groups, Dissent, Critical Theory, Intercultural Communication
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Hanasono, Lisa K. – Communication Teacher, 2018
Courses: This single-class teaching activity was designed for courses on critical communication pedagogy (CCP), gender and race, communication education, research methods, and visual communication. Objectives: By completing this activity, students should be able to (1) describe the principles of CCP, (2) examine critically how race and gender are…
Descriptors: Communication (Thought Transfer), Textbook Content, Preservice Teacher Education, College Students
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