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Le Heron, Judy; Sligo, Frank – Educational Technology & Society, 2005
This paper assesses university students' acquisition of simple and complex knowledge, in exploring whether the knowledge gap hypothesis (KGH) with its origins in community-based research into people's informal learning from mass media, provides insights into students' acquisition and retention of information. The KGH posits that attempts to…
Descriptors: Informal Education, Student Evaluation, Knowledge Level, Mass Media