FDR's 'Four Freedoms' Campaign: The Rhetorical Contribution of Norman Rockwell's Posters.

Olson, Lester C.

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Record Details - ED202064

Title: FDR's 'Four Freedoms' Campaign: The Rhetorical Contribution of Norman Rockwell's Posters.

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Title:	FDR's 'Four Freedoms' Campaign: The Rhetorical Contribution of Norman Rockwell's Posters.
Authors:	Olson, Lester C.
Descriptors:	Art Products; Communication Skills; Democratic Values; Identification (Psychology); Motivation Techniques; Nonverbal Communication; Painting (Visual Arts); Persuasive Discourse; Politics; Propaganda; Religion; Rhetorical Criticism; Symbolism
Source:	N/A
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Publisher:	N/A
Publication Date:	1981-04-00
Pages:	13
Pub Types:	Information Analyses; Opinion Papers; Speeches/Meeting Papers
Abstract:	Rhetorical criticism focusing on Norman Rockwell's paintings of the "Four Freedoms" provides reasons for the paintings' effectiveness within the context of Franklin Roosevelt's campaign to educate Americans about participation in World War II. The epideictic icons in Rockwell's paintings promoted identifications that constitute the tenets of a conjoined religious and political perspective. Rockwell's method of establishing these identifications had at least three salient characteristics: (1) he based the identifications upon institutionalized American values that represented focal points for American unity; (2) he utilized images that traditionally were intimately associated with people and scenes within the institutions in order to establish identification with respect to those institutions; and (3) within these images, Rockwell provided productive ambiguities that enabled him to fuse symbols from different people and scenes, thereby broadening the range of symbols with which the viewer could identify. (RL)
Abstractor:	N/A
Reference Count:	0

Note:	Paper presented at the Annual Meeting of the Central States Speech Association (Chicago, IL, April 9-11, 1981).
Identifiers:	Rockwell (Norman)
Record Type:	Non-Journal
Level:	1 - Available on microfiche
Institutions:	N/A
Sponsors:	N/A
ISBN:	N/A
ISSN:	N/A
Audiences:	N/A
Languages:	English
Education Level:	N/A

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